Each month, Joanna and Travis will email you their 60-minute webinar recording to identify that month’s critical marketing ‘must do’ items. Proven methods and techniques will be featured to increase enrollments through 5 networks

  • 2019 Campers

  • 2019 Parents

  • New Acquisition Potential

  • 2020 Campers

  • 2020 Parents 


Joanna Warren Smith

Ongoing parent focus groups have enabled Joanna to understand their expectations of camp, what motivates families to inquire, purchase and return.

Through individualized strategies, Joanna has facilitated the development of new programs, assisted troubled businesses in their efforts to survive and has been instrumental in the continuing success of premier camp and year-round operations.

Travis Allison

Travis hates mushy fruit but loves jam.

It’s not just fruit that Travis thinks about in great detail.   His creative and conscientious persona has made him a keynote speaker at conferences across the US and Canada.

Travis believes it's his job to inspire recreation leaders throughout the world to be so great that parents demand that their children have a summer camp experience.